The American Market Alchemist
Welcome to the American Market Alchemist: Helping European entrepreneurs create gold in the American market, a podcast dedicated to bridging the Atlantic divide for European entrepreneurs and small businesses eager to expand their horizons and capture the lucrative American market.
In this podcast, we embark on a journey to decode the complexities, opportunities, and strategies essential for European enterprises aiming to thrive in the dynamic and diverse U.S. market landscape.
Each episode of American Market Alchemist is crafted to provide you with actionable insights, firsthand success stories, and advice from both experts in the U.S. market those who have successfully navigated the path from Europe to America.
You'll get in-depth interviews with business leaders, entrepreneurs, marketing gurus, and experts who share their wisdom, challenges, and the secrets behind their success in the American market.
We'll cover a variety of key topics, from cultural nuances to marketing strategies, customer psychology, and networking tactics that are essential for any European company seeking to establish a first foothold or expand their presence in America.
Whether you're a tech startup looking to disrupt the Silicon Valley scene, a fashion brand aiming to make a statement in New York's bustling streets, or a food and beverage company hoping to tantalize the taste buds of Americans, 'American Market Alchemist' is your go-to resource.
Join us as we uncover the goldmine of opportunities waiting for European businesses in the U.S.
Your adventure begins now!
The American Market Alchemist
The 2 Types of Pitch that Every Entrepreneur Needs
ANNOUNCEMENT:
Join me on May 20 for a free masterclass "How to answer 'What do you do?' with a Game-Changing Social Pitch"
We'll revamp your social introduction, to create a powerful, memorable answer to "What do you do?" that gets people to say "Wow, that's impressive!" instead of "Interesting... So how long have you been doing that?"
Click here to save your spot today
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There are two types of pitches that every entrepreneur needs to master:
1. the social pitch
2. the planned pitch.
The social pitch is designed to spark conversations and make people remember you. It should focus on your why, be clear and concise, and spark curiosity.
The planned pitch is longer and aims to get your audience to take a specific action. It should include elements of clarity, authority, problem, solution, why, opportunity, next steps, and leave an emotional impact.
These are especially important when going into the US market, when business needs to be fast and to the point. If you drown your listener in technical details, you will lose the deal.
Mastering these pitches, and you'll be able to persuade more people to do business with you, more easily.
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Every Thursday, I publish “The American Market Alchemist Newsletter”, with practical advice to help foreign entrepreneurs & businesses rise up, stand out, and scale their impact in the US market.
👉 If that interests you, sign up at https://www.christinarebuffetcourses.fr/american-market-alchemist
🎥 Find the video version of this episode on my YouTube channel: https://www.youtube.com/c/BusinessEnglishwithChristina
🤝 You can connect with me on LinkedIn for (almost) daily posts on the topic: https://www.linkedin.com/in/christinarebuffetbroadus/
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