The TransAtlantic Entrepreneur
Welcome to the TransAtlantic Entrepreneur podcast (formerly know as American Market Alchemist): Helping European entrepreneurs become visible, valuable, and well-connected with American clients, so they can thrive in the American market.
In this podcast, we embark on a journey to break down the cultural, language, and mindset barriers holding you back from success with American clients. Our ultimate goal? Help you tap into the lucrative market of doing business with American clients.
Each episode of the TransAtlantic Entrepreneur podcast gives you actionable insights, firsthand success stories, and advice from experts in the U.S. market as well as entrepreneurs who have successfully navigated the path from Europe to America.
You'll get in-depth interviews with business leaders and seasoned entrepreneurs who share their wisdom, challenges, and the secrets behind their success in the American market.
We'll cover everything from cultural nuances to marketing strategies, customer psychology, and networking tactics that are essential for any European entrepreneur or small company seeking to establish a first foothold or expand their presence in America.
Whether you're a tech startup looking to disrupt the Silicon Valley scene, a fashion brand aiming to make a statement in New York's bustling streets, or a food and beverage company hoping to tantalize the taste buds of Americans, the TransAtlantic Entrepreneur podcast is your go-to resource.
Join us as we uncover the treasure trove of opportunities waiting for European businesses in the U.S.
Let's set sail NOW!
The TransAtlantic Entrepreneur
Mastering the 1:1 Business Pitch: Why Less is More
Before we start:
Save your spot for my masterclass on social pitching: How to answer "What do you do?" with a game-changing social pitch.
It's Monday May 20, 2024
Details and sign-up at https://www.christinarebuffetcourses.fr/masterclass-social-pitch
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Now, let's talk about the importance of tailoring your pitch to the context of a one-to-one meeting.
Those attention-grabbing openers, often recommended for "great pitches", can actually create a disconnect in a one-to-one setting.
Instead, engage in a dialogue with the potential client, ask questions, and listen to their perspective.
By building rapport and trust, you can then deliver a more conversational and tailored pitch.
Not all pitches are created equal and that the key to a successful pitch is considering the context and objective of the interaction.
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Chaque semaine, je partage des insights, outils et stratégies réservés aux entreprises francophones qui visent le marché U.S.
Pour les recevoir, rejoignez gratuitement le Cercle des TransAtlantic Entrepreneurs : https://transatlantia.com/transatlantic-entrepreneur-newsletter
#ExpansionUSA
#VendreAuxÉtatsUnis
#MarchéAméricain
#ProspectionUSA
#ABM
#ABMCulturel
#IntelligenceCulturelleUSA
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