The TransAtlantic Entrepreneur
Welcome to the TransAtlantic Entrepreneur podcast (formerly know as American Market Alchemist): Helping European entrepreneurs become visible, valuable, and well-connected with American clients, so they can thrive in the American market.
In this podcast, we embark on a journey to break down the cultural, language, and mindset barriers holding you back from success with American clients. Our ultimate goal? Help you tap into the lucrative market of doing business with American clients.
Each episode of the TransAtlantic Entrepreneur podcast gives you actionable insights, firsthand success stories, and advice from experts in the U.S. market as well as entrepreneurs who have successfully navigated the path from Europe to America.
You'll get in-depth interviews with business leaders and seasoned entrepreneurs who share their wisdom, challenges, and the secrets behind their success in the American market.
We'll cover everything from cultural nuances to marketing strategies, customer psychology, and networking tactics that are essential for any European entrepreneur or small company seeking to establish a first foothold or expand their presence in America.
Whether you're a tech startup looking to disrupt the Silicon Valley scene, a fashion brand aiming to make a statement in New York's bustling streets, or a food and beverage company hoping to tantalize the taste buds of Americans, the TransAtlantic Entrepreneur podcast is your go-to resource.
Join us as we uncover the treasure trove of opportunities waiting for European businesses in the U.S.
Let's set sail NOW!
The TransAtlantic Entrepreneur
The Importance of ROI in Selling AI Solutions to Americans: Interview with Franziska Kirschner of Intropy AI
Franziska Kirschner is British, and co-founder and CEO of Intropy AI.
I was thrilled to invite her onto my podcast to talk about the cultural differences of doing business in the US vs. UK vs. Europe.
I was also particularly interested in how she went from being a physicist to working in AI for scrapyards! You'll hear, it was a single meeting in the US led to a huge change in the direction her business took.
She discusses the challenges and opportunities of working with traditional industries in the US compared to several other European countries, and the differences in attitidues to AI.
As for selling to Americans, she shares that it's all about focusing on ROI, no matter what the industry.
Franziska emphasizes the value of connecting with industry experts and understanding the language and values of the target market.
And bonus: Intropy is looking for software engineers to join their team.
You can contact Franziska to know more via LinkedIn: www.linkedin.com/in/frankirsch
------
🇺🇸💰
Get more American clients by becoming visible, valuable, and well-connected in the American market. Come to my next workshop to learn how:
https://www.transatlantia.com/registration-transatlantic-entrepreneur-workshop
🤝 Let's connect on LinkedIn for (almost) daily posts to help European entrepreneurs attract American clients: https://www.linkedin.com/in/christinarebuffetbroadus/
♻️ If this video was useful for you, help me help others! Please share it with your network.
#AmericanMarket #USA #LinkedInStrategy #GrowYourBusiness #DigitalMarketing #PersonalBranding #Entrepreneurship #StartUp #Solopreneur #BusinessGrowth #E2Visa