The TransAtlantic Entrepreneur
Welcome to the TransAtlantic Entrepreneur podcast (formerly know as American Market Alchemist): Helping European entrepreneurs become visible, valuable, and well-connected with American clients, so they can thrive in the American market.
In this podcast, we embark on a journey to break down the cultural, language, and mindset barriers holding you back from success with American clients. Our ultimate goal? Help you tap into the lucrative market of doing business with American clients.
Each episode of the TransAtlantic Entrepreneur podcast gives you actionable insights, firsthand success stories, and advice from experts in the U.S. market as well as entrepreneurs who have successfully navigated the path from Europe to America.
You'll get in-depth interviews with business leaders and seasoned entrepreneurs who share their wisdom, challenges, and the secrets behind their success in the American market.
We'll cover everything from cultural nuances to marketing strategies, customer psychology, and networking tactics that are essential for any European entrepreneur or small company seeking to establish a first foothold or expand their presence in America.
Whether you're a tech startup looking to disrupt the Silicon Valley scene, a fashion brand aiming to make a statement in New York's bustling streets, or a food and beverage company hoping to tantalize the taste buds of Americans, the TransAtlantic Entrepreneur podcast is your go-to resource.
Join us as we uncover the treasure trove of opportunities waiting for European businesses in the U.S.
Let's set sail NOW!
The TransAtlantic Entrepreneur
American Ideal Client Persona (ICP)
To crack the US market as a European entrepreneur, it is crucial to understand your American client persona. American clients expect fast results, fast communication, convenience, and personalized solutions. It is important to tailor your offerings and marketing message to resonate with them. Cultural differences can significantly impact business outcomes, so it is essential to strike a balance between directness and politeness. Defining your American ideal client persona is the foundation for success in the US market.
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Every Thursday, I publish “The American Market Alchemist Newsletter”, with practical advice to help foreign entrepreneurs & businesses create gold in the U.S. market.
👉 If that interests you, sign up at https://www.christinarebuffetcourses.fr/american-market-alchemist
🤝 You can also connect with me on LinkedIn for (almost) daily posts on the topic: https://www.linkedin.com/in/christinarebuffetbroadus/
♻️ If this video was useful for you, help me help others! Please share it with your network.
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Get more American clients by becoming visible, valuable, and well-connected in the American market. Come to my next workshop to learn how:
https://www.transatlantia.com/registration-transatlantic-entrepreneur-workshop
🤝 Let's connect on LinkedIn for (almost) daily posts to help European entrepreneurs attract American clients: https://www.linkedin.com/in/christinarebuffetbroadus/
♻️ If this video was useful for you, help me help others! Please share it with your network.
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