The TransAtlantic Entrepreneur
Bienvenue sur le podcast The TransAtlantic Entrepreneur.
Ce podcast est dédié aux entrepreneurs et dirigeants européens avec un objectif précis : signer des clients américains et générer du revenu aux États-Unis.
Ici, on va au-delà des questions interculturelles pour s'attaquer au vrai défi : comment adapter votre machine de vente et de marketing pour percer le marché le plus compétitif du monde.
...même si bien sûr, on parle des différences culturelles aussi, car sans les comprendre, inutile d'espérer vendre aux U.S.
Chaque épisode vous livre des stratégies et tactiques concrètes pour bâtir votre pipeline et maximiser votre ROI outre-Atlantique.
Nous décortiquons les méthodes qui fonctionnent aujourd'hui, avec un focus particulier sur l'Account-Based Marketing (ABM) : la stratégie indispensable pour cibler, engager et convertir des comptes américains à haute valeur ajoutée.
Au programme :
- Stratégies d'acquisition : Comment passer d'une approche "volume" à une approche "précision" pour capter l'attention des décideurs US.
- Tactiques de vente : Raccourcir vos cycles de vente et adapter votre discours commercial aux attentes des acheteurs américains.
- Retours d'expérience : Des analyses de fondateurs et d'experts qui ont transformé leur présence aux USA en chiffre d'affaires.
Que vous soyez une entreprise Tech, une agence ou une marque en pleine expansion, TransAtlantic Entrepreneur est votre ressource terrain pour transformer votre ambition américaine en résultats mesurables.
Abonnez-vous pour accélérer votre croissance aux USA.
The TransAtlantic Entrepreneur
Daniel Dozier of JobsOhio explains the underestimated allure of Ohio for French entrepreneurs
→ 🚀How well does your U.S. strategy score?
→Click here to take the evaluation
→ For insights, trends, and tips for getting American clients, go here:
https://christinarebuffetbroadus.substack.com/
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Think the best place to launch in the U.S. is New York or Miami? Think again.
In this episode, Daniel Dozier from JobsOhio reveals why French founders are overlooking one of the most strategic, cost-effective, and business-friendly states in America.
From financial incentives to unbeatable logistics, discover what makes Ohio a serious contender, and how to access free (Yes, FREE!), insider support to make your U.S. setup easier, faster, and smarter.
🎧 Subscribe for more interviews, insights, and strategies to help you get clients, credibility, and cash in the U.S.
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If you’re new to my channel, my name is Christina Rebuffet-Broadus.
I’m the founder of TransAtlantia (https://www.transatlantia.com/) a consultancy & training company that helps European startup founders get American clients and make more revenue in the American market.
We do this by breaking down the cultural, language, and mental barriers that are preventing you from getting American clients. You position yourself as a reference in your industry, and get more American clients faster and more easily.
Over the past 20 years, I’ve helped 1,000+ European businesses generate over 10 billion euros in revenue thanks to American clients.
My clients, including prestigious names like Cartier, Dior, Zeiss, and Teledyne E2V, and also a range of small businesses and solopreneurs. Some impressive results they’ve seen:
→ Winning an $8 billion contract with Houston Airport by adapting their negotiation style.
→ Raising $42 million from American VCs and investors.
→ Achieving a 36x ROI by adapting a France-based business coaching program to suit an international market
Here’s how I got here:
2003: Graduated Magna Cum Laude with a B.A. in history, French, and a minor in classical music
2004: Moved to France, worked for 10 years with mid-sized and large companies to make their English communication more high-impact for international business
2007: Got my Masters degree in American Civilization
2014: Founded my 1st business, “Business English with Christina” and grew it into a 15-person team across 9 countries, helping professionals communicate more effectively in English
2014-2020: Launched several successful programs to help professionals around the world achieve their business communication goals in English:
- 2016: “Successful Small Talk”
- 2017: “Get The Job”
- 2018: “Business English Mastery” & “Speak Business English Confidently”
- 2019: “Understand Real American English” & “English Conversation Club”
2023: Launched my 2nd company “TransAtlantia” specifically tailored to European entrepreneurs who want to get American clients
2023: Joined the US Expansion Task Force of the European-American Chamber of Commerce, and the Federation of Operators of Specialized in International Commerce
2024: Created “American Client Magnet”, to help European entrepreneurs’ adapt their LinkedIn strategy, personal branding, and U.S. client acquisition
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Chaque semaine, je partage des insights, outils et stratégies réservés aux entreprises francophones qui visent le marché U.S.
Pour les recevoir, rejoignez gratuitement le Cercle des TransAtlantic Entrepreneurs : https://transatlantia.com/transatlantic-entrepreneur-newsletter
#ExpansionUSA
#VendreAuxÉtatsUnis
#MarchéAméricain
#ProspectionUSA
#ABM
#ABMCulturel
#IntelligenceCulturelleUSA